Fujichia

A Flag For My Clam Guys
2026-08-12
PROJECT REPORT / RECIPE
LES GARS DES PALOURDES / ANY CLAMS TODAY / FROM A GREAT DISTANCE / INTERSTATE PANTONE / A TRIBUTE TO THE WARRIOR / TRIVIAL COURT REFRESH / PRIVATE SIGNAL / LITERALLY ICONIC / CLAMS ACROSS THE WORLD / LINKS

I love my clam guys. I don't know how we started doing this but every now and then when they get off the boat they text me "want any clams today?" and I text back YES and they come over and I buy them fresh, from the water to the boat to the van and right to me. It's beautiful.

There's two of them, Joe DeGeorge and Tim Sound. They used to go out together on Tim's boat, and then Joe got his own boat, and then that's when I insisted that they get a flag for their fleet. I also insisted that I design it. Then I did design it, and had it manufactured by professionals. I did a great job, which I'm sure is no surprise to my saintly and beloved readership. Hello out there!

Here's the presentation I gave my clam guys, which I was going to email over to them but then as I was working on it they texted to say "do you want clams" and then I was able to give them the spiel in person:


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In keeping with the times, I tried to do both a flag and a logo for you guys. I think I did a great job honestly.

As a flag it's iconic and unmistakable-- I was careful to avoid any similarity with any current nautical flag or country flag so there can be no mistake out on the water. Even from a great distance I think it'll be identifiable and unmistakable.

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Purple isn't really used in flags, I think it's because [citation needed] in the era of nation-formation purple dye was too expensive, and/or was reserved for royalty. It feels good to put purple on a flag.

The shade is variable but I went with EZ Pass:

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I thought this was a good message to include on a nautical flag-- "I am authorized for safe passage". Or maybe it's more like "I've paid my dues".

By keeping the color count low and having a default white background, I made it cheaper to print on a t-shirt. I know this isn't lost on you guys.

Flags always have some kind of symbolism grafted onto them after the fact. And this one does too! I was thinking that the upper left and lower left shapes, when viewed at an angle from which a nautical flag might be hung, represent the bottom of the boat and the bottom of the sea floor. The clam is inbetween. Is it being pulled up, ready to be brought to me personally? or is it being thrown back, in the spirit of regeneration? Both are valid.

(At this point Joe interjected and said that they don't really throw them back, but then Tim said "What about The Warrior?". Joe said "Oh right. We threw The Warrior back." The Warrior????)


There isn't really a standardized ratio of flags, it runs the gamut from square stumpy Switzerland (1:1) to long luxurious Qatar (11:28). There's no standard, but I learned that the Olympic committee edits all flags down to 2:3 during the games, for ease of manufacture. So it's not like you guys are going down that route (nationhood 🠆 sports) but that's what I went with, 2 units high to 3 long. But the design is easily extensible to other formats. If you guys want a long one to wave behind a horse at the start of a parade, or you have the opportunity to paint it over a basketball court, a new design would be trivial to accomplish. Not a problem.


And just a note about the legality of flying a weird flag at sea-- there seem to be a lot of rules about flags on boats but as far as I can tell all the rules are about prohibiting the flying of specific flags in inaccurate circumstances. Like you can't fly the "I have leprosy" flag combo if you don't really have leprosy. It isn't just in poor taste, it's also against the Law Of The Briny Deep. Anyway you should do your own research but I feel like there's no prohibition on "I made this flag, it means 'this is me'". See search term "Private Signal".

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As a logo, wow, it's great. The clam alone would make a great sticker or letterhead. It's simple enough that anyone could redraw it, while the original official version retains the touch of the artíste, with its rugged shell and biologically inaccurate dewy anime eyes. You could do a super minimalist version for the side of your corporate compound, or a very gnarly and warty version for Halloween. It's iconic but not generic, and works equally well in full color, greyscale, halftone, or black and white.

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also works fine as a 64x64px folder icon:

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Like any good modern logo, it's able to be manipulated while still staying recognizable and true to form. I really think this is essential in today's media environment. The eyes can be shown looking in another direction if that's needed for riff reasons, I don't think that's a big deal. The only thing I'd insist on is that the outline of the clam itself should be roughly a circle.

Here's some variants I drew up without even thinking too hard. Any of them would be great for a special event, t-shirt, or flyer.



Italy:
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Mexico:
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Ireland / the Ivory Coast
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Pride (original 8 stripe 1978 version)
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Tibet
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Japan
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etc. etc. etc.

stencil:
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and while we're here,

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That's as far as I got in writing when they buzzed me, which is fine because they didn't need convincing, they said yes, big time, let's rock, or something equivalent in meaning, tone, and enthusiasm. I sent the file to the flag people and had 2 made, one for Joe and one for Tim. Here's Joe with his:

Shoutout to my motherfuckin CLAM GUYS for insisting that I get 6 months of clams as payment!!!!! I love you guys!!!!!

If anyone needs a flag or logo designed, hit me up!!! I'm SO thoughtful AND I love the game!!!! I'm like Saul Bass for punks! I guess my current rate is "a lot of clams"????


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